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No human is limited!
Nike Running
SP21 Kipchoge Campaign
Art Direction
Social / Digital / Retail
Integrated Production
The challenge
Shoot the ‘fastest man in the world’ Eliud Kipchoge for his sought-after Nike running capsule collection.
The aim
Celebrate Eliud’s iconic status and heritage.
The how
A rich yet pared-back visual direction that extended to retail.
No human is limited!